Tirza Brems

Tirza is the owner of New Industrial Order, a laboratory where artists, engineers, designers and entrepreneurs join hands to create a new fashion system built around customer demand. Each product is paid for by pre-order before it is produced. In this way, they can balance resource use and reduce waste. With today’s technologies, they can take fashion to a whole new and sustainable level. A fashion world centred on real people who are all unique. Using 3D knitting robots, she is designing an independent business system where clothes are ultra-personalised and produced only on demand from unique customers. Better clothes, less waste, more happiness.